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The Hogs Back kegged beer range: all on draught, with Hogstar in bottles and Hog IPA to be canned



 

Hogs Back keg launches target growth niches

Hogs Back Brewery is entering the keg market in a purposeful fashion, launching a trio of beers with each targeting a fast-growing sector of consumer demand.

The three beers, launched at Craft Beer Rising in London, are comprised of a low-alcohol beer, an IPA, and an unfilitered variant of Hogs Back’s best-selling beer, TEA.

The low alcohol offering is Little Swine, a blonde beer at 2.8% abv. Of interest: the beer is dry-hopped. Then there’s the 4.5% abv Hog IPA, brewed using English malts and locally gown Cascade and Fuggles hops along with Centennial from the United States. Unfiltered IPA makes use of Fuggles, with some of these grown in Hogs Back’s own hop garden and is cold conditioned for a week prior to release. 

The three newcomers join Hogs Back’s initial kegged beer, 4.5% abv Hogstar lager. It has been rebranded to match up with the new keg brands. 

Hogs Back managing director Rupert Thompson commented, “We’re confident our keg beers will compete in modern craft beer bars, as well as finding a place in more traditional pubs already stocking Hogs Back’s cask ales, particularly TEA.”  

The new keg products are being initially introduced in draft. Hog IPA will also be canned while additional packaging formats have yet to be selected for Hog IPA and Unfiltered TEA. 

Larry Nelson
4th November 2019

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