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James Calder: there remain opportunities for craft brewers within an increasingly challenging environment

Calder named new SIBA chief executive

The Society of Independent Brewers is looking from within to find its next leader. James Calder, currently SIBA’s head of public affairs and communications, is to be the organisation’s new chief executive.

Calder takes the place of Mike Benner, who is leaving the drinks industry to become chief executive of the Association of Personal Injury Lawyers.
 
SIBA chairman Ian Fozard pointed to Calder’s work to date within SIBA as reasons for his promotion, citing, in particular, his work on small brewers relief, deposit return schemes for drinks containers and his interactions with industry stakeholders.

Fozard noted, “He’s raised the profile of SIBA immeasurably and will bring a new perspective.”

Calder is to work with SIBA’s board, executive and management team to deliver a new commercial plan, build the staff team to deliver SIBA’s five strategic directions and bring a renewed focus on delivering member benefits.

“We all know it’s an increasingly challenging environment out there for the UK’s independent brewers,” said Calder. “But there are opportunities, too. Because of that it’s more important than ever that SIBA is working well, fighting for brewers on the issues that matter and delivering genuine benefits. I’m excited to take SIBA on the next step of its journey.”

Calder becomes chief executive on 1st July. 

Larry Nelson
17th June 2019

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